PPD Global and Johnnie Walker join forces for a greener future

The PPD Global team in Romania joined the Johnnie Walker “Keep Planting” initiative, an ambitious reforestation effort. Our colleagues teamed up with Diageo Romania for a day of environmental action, making a lasting impact on the local community. The joint effort aims to revitalize a deforested area near Bucharest, transforming it into a better and greener place for future generations.

The event took place in Cernica, Ilfov County, and brought our teams together to plant several hundred trees. The initiative was organized with the support of Planteaza in Romania NGO.

With every tree planted by our team, we made a promise to protect the environment, to stand together in the face of challenges, and to leave a healthier and greener planet for those who will come after us.

This initiative highlights the core values of PPD Global and Diageo as the two organizations work together towards a more sustainable future.

By investing in reforestation, we are contributing to a healthier environment but also strengthening the communities in which we operate.

As a trusted partner of global spirits leader Diageo, PPD Global has established a long-term strategic partnership to serve as the official distributor of Johnnie Walker across its core markets. This enduring alliance has built a strong market presence for the world’s leading Scotch whisky, combining Diageo’s brand legacy with PPD Global’s extensive regional distribution network and commercial expertise.The partnership has successfully embedded Johnnie Walker into the local trade and hospitality sectors while driving sustained volume growth.

The collaboration extends beyond traditional distribution, focusing on category growth, portfolio innovation, and shared corporate values. Furthermore, the partnership reflects a mutual commitment to broader corporate sustainability and social responsibility, driving joint community and environmental initiatives that reinforce PPD Global’s position as a leading distributor in the region.