PPD Global wins three major Campari awards
PPD Global has achieved a remarkable recognition at the annual Campari SEMED Convention held in Albania. Competing among 20 partners representing 30 international markets, PPD Global’s teams from Romania, Croatia, and Slovenia have earned three outstanding awards.
These accolades confirm once again our teams’ ability to create high-impact brand activations. They also showcase our long-term commitment to driving consumer engagement across South Eastern Europe.
Triple Triumph: Celebrating Brand Activation Excellence
Our local teams delivered outstanding results across integrated media, trade visibility, and consumer engagement. Their performance led to top honors across three distinct categories:
Best Integrated Communication — PPD Global Romania
PPD Global in Romania received the Best Integrated Communication Award for its flagship Aperol summer campaign. The initiative stood out for its seamless omnichannel execution. By aligning digital media strategies with hands-on trade and event activations, the Romanian team delivered a cohesive consumer journey that elevated brand presence nationwide.
Best On-Trade Activation — PPD Global Croatia
PPD Global in Croatia was honored with the Best On-Trade Activation Award for its multi-faceted Aperol Summer project. The team transformed premium HoReCa venues with customized brand assets, including DJ booths, branded lounges, swings, and surfboards. Combined with a dedicated coastal boat tour, out-of-home (OOH) media, and social campaigns, the project generated significant brand visibility across the country.
Best Off-Trade Activation — PPD Global Slovenia
PPD Global in Slovenia earned the Best Off-Trade Activation Award for the “Spritz Up Your Aperitivo” campaign. This initiative demonstrated the power of retail environments in building brand equity. By creating high-impact shelf visibility and in-store engagement, the Slovenian team drove trial, boosted sales, and built lasting consumer connections.
Strengthening Our Strategic Partnership with Campari Group
These awards reflect the strength of our partnership with Gruppo Campari. Through joint efforts, Gruppo Campari and PPD Global have elevated Aperol Spritz into one of the most recognized and beloved aperitifs in the region.
PPD Global proudly distributes a premium portfolio of Campari’s world-renowned spirits across key European markets. Our portfolio includes iconic Italian aperitifs and global spirits such as Campari, Aperol, Wild Turkey bourbon, Appleton Estate rum. Moving forward, PPD Global remains dedicated to expanding these world-class brands and driving sustainable commercial growth.